Last updated: Oct 9, 2019
Color: I’m thinking a lot of Saul Bass designs, I just love the posters for Anatomy of a Murder and The Man with the Golden Arm, so I wanted to work with a simple vector image over a base color to try to emulate some of that.
DIY: ITP has a huge DIY spirit, and I also know I’m not Saul Bass, Poster Designer, so I decided to lean into a DIY aesthetic. Here, I used the vector pen to do some taped-up looks. The poster looks like something I put together with whiteout.
Iconography: I had a hard time with the brief asking for the “human side” of ITP, so I thought about what imagery made sense in that context. I’d have preferred to do a text-art or text-heavy poster composition, but I added the hand, eye, ear, microchip, and soldering iron.
Integrating Feedback: Classmates said the tape look was good, but that I should lean harder into it, so I’ve tried to make it a little less coherent, and more elements are moving off the page. I turned “2019” from text into an outline, and cut out the insides of the Os and Ps. I think it’s been improved! I look forward to trying to do more posters in the future.